SEO checklist

Discover our unique SEO Checklist

1. Set up Yoast SEO configuration via the wizard

  • Adding a sitemap to robots.txt through Yoast SEO

2. Google Analytics set-up

  • Add Google Analytics
  • Create annotation “website online”
  • A correct Google Analytics code on all pages
  • Add the customer as a user to Google Analytics
  • Exclude IP adresses

3. Google Search Console set-up

  • Add the sitemap to GSC in the account [email protected]
  • Is the sitemap correct?
  • Are all pages present?
  • Are there no mistakes/errors?
  • Is the right language used in the general settings of the CMS?
  • Is the full website indexable by Google?
    • Go to settings in wordpress > read en check if the checkbox ‘zoekmachine vindbaarheid’ is checked of
    • Check the sourcecode manually if there is a metatag with ‘no index’
    • verify that there aren’t any errors in robots.txt

4. Google My Business set-up

  • Is the business viewable in Google with a correct adress and contact details?

5. Basics for technical SEO

  • Correct page title everywhere
  • Correct meta description for each mainpage
  • Right use of H1 H2 H3 with SEO keywords? Check on each type of page
  • Setting up Google My Business with [email protected]
    • verification allright?
  • Add existing social media to the website
  • Check the page behind the share & like plugin